AI and Customer Relationships: Personalization at Scale

Written By Matt Perry

Scaling beyond your immediate market used to require big teams and bigger budgets. AI is rewriting that playbook.

Translation tools powered by AI (like DeepL or Google Translate’s advanced neural networks) allow SMBs to communicate across languages at near-native quality. AI-driven logistics platforms optimize international shipping routes. Even legal and compliance workflows can be streamlined with contract analysis tools.

Shopify reports that businesses using AI-driven tools see up to 25% higher international sales growth, thanks to better customer reach and localized experiences.

👉 For SMB leaders: AI isn’t just about doing more at home. It’s about opening doors abroad—without the overhead that used to make it prohibitive.

Sources

  • https://www.shopify.com/enterprise/global-ecommerce-statistics

Matt Perry https://www.linkedin.com/in/mattrperry/
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